Apple is reportedly in touch with British telecom provider BT to expand the reach of its Apple TV.
According to a report in The Telegraph on Tuesday, the Cupertino-based iPhone maker is in talks with BT and its mobile offshoot EE to give customers the option to purchase an Apple TV that comes pre-loaded with BT’s pay-TV channel apps.
“The telecoms operator would offer the technology to EE broadband customers pre-loaded with apps to deliver BT Sport and channels from other broadcasters,” said the report.
Apple already has a similar deal in Switzerland. It has also signed a multi-year agreement with Oprah Winfrey and ordered a pair of children’s shows from the creators of Sesame Street.
In 2017, Apple announced that Netflix and Amazon Prime 4K videos would also come to Apple TV.
